#RobertWaltersWebinar

The Future of Omnichannel in Retail

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Join us to learn about the integration of offline and online channels in the present omnichannel ecosystem and the current positioning of Thailand’s omnichannel strategy together. You will be joined by two prominent industry leaders who will be sharing their insights and expertise:

  • Anders Heickenfeldt, Chief Omnichannel Retail Officer at Pomelo Fashion
  • Luckkanin Asavasanti, Head of Marketing - Customer Strategy at Central Group

Join us to learn more about the integration of offline and online channels in the present omnichannel ecosystem, the current positioning of Thailand’s omnichannel strategy together with its challenges and what can be implemented from other markets.

Watch on-demand

Speakers

Anders Heickenfeldt

Chief Omnichannel Retail Officer
Pomelo Fashion

Anders has over 10 years of experience in strategic development and retail experience enhancement for various fashion brands, with a specialisation in emerging market expansion.

His latest role include Chief Omnichannel Retail Officer at Pomelo, where he had been instrumental in transforming the business from its brand to its platform and expanding its SEA presence.

Prior to this, Anders has served as COO at the fast-growing lingerie chain, 6ixty8ight in Hong Kong, and various senior roles within H&M, including Managing Director for H&M’s first B2B business, Treadler. Today, Anders works as an independent advisor for a VC/Management Consultancy business across Asia, as well as being an angel investor.

Luckkanin Asavasanti

Head of Marketing - Customer Strategy
Central Group

Luckkanin is currently leading the Customer Strategy, CRM, and Partnership for Central Department Store. Prior to this role, she successfully brought Central Online to the next level with the integration of O2O thanks to her 4 years of experience at Lazada before joining Central Group. She believes that the entry and disruption of e-commerce in retail businesses in Thailand and SEA is still challenging but will eventually succeed with an omni-channel strategy.

Chonnikarn Kittimongkol

Consultant – Sales & Marketing Retail, Digital & E-commerce
Robert Walters Thailand

(Co-host)

Nattawit Sukudom

Consultant – Sales & Marketing Retail, Digital & E-commerce
Robert Walters Thailand

(Co-host)

#RobertWaltersWebinar

Robert Walters Group

With more than 3,200 people in 31 countries, we deliver recruitment consultancy, staffing, recruitment process outsourcing and managed services across the globe. From traditional recruitment and staffing to end-to-end talent management, our consultants are experts at matching highly skilled people to permanent, contract and interim roles across all professional disciplines.